Aimed at helping the animal cause, Lojista Solidário has been developing, since 2018, a feed collection campaign within a partner storekeeper. Inviting and creating stimuli for society to also contribute, at the end of 30 days the amount collected is delivered to the benefited NGO or protector. Added to this amount, Adimax also makes its donation by increasing the volume collected.
This program is working since 2018, helping animals in an abandonment situation, and beneficed 624 NGOs and Protectors collecting and donating more than 359 tons of dogs and cats foods.